Protect Your Revenue with Fraud Prevention

Built-In Fraud Prevention Tools That Preserve Your Business
When it comes to digital payments, it is hard to find the right balance between risking fraud and restricting sales. BlueSnap, powered by Payroc, has Equifax’s award-winning fraud prevention solution built-in, making it possible to verify legitimate customer transactions while declining suspicious transactions. This optimizes your revenue while safeguarding your company.
42%
of businesses say digital fraud slows innovation and growth. BlueSnap with Equifax’s fraud prevention not only fights fraud and preserves revenue – it also helps you manage your business.
Prevent Fraud from Compromising Your Business
Protect Revenue
Customize Your Prevention Strategy
Easily Manage Risk
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Prevent Fraudulent Chargebacks
Failing to stop fraudulent transactions can also lead to higher chargebacks and chargeback-related expenses, in addition to lost revenue. That’s why it’s important to keep your business safe. By complying with industry regulations and implementing features such as 3D Secure’s Strong Customer Authentication, you protect your business by shifting the liability of fraudulent chargebacks to the card issuing bank.
Features
Device Fingerprinting
Associate device anomalies with fraud patterns to better optimize your fraud detection.
Identify Transaction Origin
Accurately identify legitimate customer transactions to improve their payments experience.
Domestic & Foreign Transaction Monitoring
Safely accept transactions from domestic and global customers to maximize business growth.
3D Secure
3DS2 provides Strong Customer Authentication to reduce your exposure to fraud.
Choose the Right Fraud Prevention to Fit Your Business’s Needs
Portfolio Fraud Prevention
Enabled by default, the Portfolio level uses the most sophisticated fraud detection technology available to analyze every transaction for fraud indicators and takes action based on the results.
Complete Fraud Prevention
Ideal for businesses that want full control over their fraud prevention strategy from fully automated order acceptance processes to creating and maintaining fraud rules, and more.


The Network Effect Built-In with Equifax
There’s a reason Equifax is trusted by over 9,000 companies globally. Equifax’s machine-learning technology leverages data from thousands of global businesses, stopping fraud in real-time without introducing customer-facing friction. You benefit from their entire network. The best part? This award-winning technology is integrated with our platform, which means you’ll have powerful payment fraud prevention built into your payments solution with no additional development or IT resources necessary.
Speak with a Payments Expert
At BlueSnap, we know payments. We’d love to help you strategize about how your business can get the most out of payments.


Maximize Conversions & Reduce Fraud with 3D Secure
With 3DS, you receive an advanced authentication solution implemented to reduce eCommerce fraud by verifying a cardholder’s identity in real-time with Strong Customer Authentication. This additional layer of security helps prevent unauthorized use of cards and protects eCommerce merchants and issuers from exposure to fraud.
Our API provides built-in support for 3DS and it’s even enabled in our 3rd-party integrations like Magento, Zuora, WooCommerce and more, so you can start taking safe payments immediately.
How a Multi-Million Dollar Company Manages International Payments and Fraud
5 Card-Not-Present Fraud Statistics to Know
Frequently Asked Questions
What is payment fraud?
Payment fraud is when a cybercriminal completes a false or illegal transaction, depriving the victim of funds, property, interest or sensitive information. For businesses accepting digital payments, fraud can result in lost revenue, higher chargebacks and reputational damage, which is why having a built-in, always-on fraud prevention solution is essential.
How does BlueSnap help protect businesses against fraud?
BlueSnap helps protect businesses against fraud with Equifax’s award-winning fraud prevention technology. Equifax’s solution is built into the BlueSnap platform and analyzes every transaction for fraud indicators using data from thousands of global businesses, stopping fraud in real-time without introducing friction for legitimate customers.
What fraud prevention service levels does BlueSnap offer?
BlueSnap offers two fraud prevention service levels to fit different business needs: Portfolio Fraud Prevention and Complete Fraud Prevention. Portfolio Fraud Prevention is enabled by default and uses sophisticated fraud detection technology to automatically analyze every transaction and take action based on the results. It’s ideal for businesses that want powerful protection without manual configuration. Complete Fraud Prevention is designed for businesses looking for full control, including fully automated order acceptance processes, custom fraud rules and more granular management of their fraud strategy.
What is friendly fraud and how can businesses protect against it?
Friendly fraud is when a customer makes a card purchase online and then disputes the charge with their card issuer, despite having authorized the transaction. It is one of the most common and difficult forms of fraud to detect because the transaction itself appears legitimate. Businesses can protect against friendly fraud by implementing 3D Secure’s Strong Customer Authentication (SCA), which shifts the liability for fraudulent chargebacks to the card issuing bank rather than the merchant.
What is 3D Secure and how does it reduce fraud?
3D Secure (3DS) is an authentication protocol designed to add an extra layer of security for online credit and debit card transactions by verifying a cardholder’s identity in real-time. For merchants, 3D Secure reduces exposure to fraud and shifts the liability for fraudulent chargebacks from the merchant to the card issuing bank. BlueSnap supports 3DS natively via API and through third-party integrations including Magento, Zuora and WooCommerce.
What is a velocity check and how does it help prevent fraud?
A velocity check is a fraud detection method that monitors how frequently a particular data element, such as a card number, name or address, appears within a set time frame. If the same data element appears an unusually high number of times in a short period, it signals potentially fraudulent activity. Velocity checks are one of the tools BlueSnap uses as part of its multi-layer fraud prevention stack to identify and stop suspicious transactions before they result in losses.

