Sandbox
Production
Ways to Accept Payments
Cross-Border Payments
Payment Optimization
Payment Types & Currencies
Fraud Prevention
Chargeback Management
Compliance
Payment Analytics & Reporting
Accounts Receivable Automation
Subscriptions & Recurring Billing
Invoice Payments
Virtual Terminal
If you’ve chosen BigCommerce’s versatile eCommerce solutions to power your online B2B storefront, you already know you can leverage their functionality to meet your precise needs. But remember that your payment gateway is a major contributor to your selling success. Choosing one with the right capabilities will keep your business on its growth trajectory.
Global Payment Capabilities Give You (and Your Customers) More Options
Chances are that your business is seeing more and more customers interested in purchasing online. In the US, B2B eCommerce sales could reach $3 trillion by 2027. Even more remarkable, total global eCommerce sales are projected to reach $6.3 trillion in 2024 and grow to over $8 trillion by 2027. The potential for growth is there, and your business should be prepared to pivot to accepting payments globally (if you haven’t already).
But not every payment gateway is equipped to handle cross-border payments. Some may only offer services in one or two regions, which limits your potential to meet your customers’ needs with the right payment types, impacting your profitability both through lost sales and additional unnecessary processing fees.
Using BlueSnap as your BigCommerce payment gateway ensures your business can accept payments from an international customer base. BlueSnap allows businesses to accept payments wherever they want to sell by offering auth/capture (or auth and capture), as well as multiple currencies and payment types, making it easy for customers to pay and for businesses to provide a seamless, localized checkout experience. BlueSnap also supports manual orders in BigCommerce. Meeting your customers’ payment needs helps you capture more funds and convert more buyers into customers.
Payment Optimization Positively Impacts Customer Satisfaction & Your Bottom Line
The best payment gateway for your business is the one that will provide the biggest return on every transaction. Payment optimization tools can help to minimize the number of declined payments and reduce the fees associated with processing payments, ultimately helping businesses to increase revenue through an increase in approval rates and a decrease in transaction costs.
Using BlueSnap to accept payments on your BigCommerce website achieves this through multiple means, including:
Intelligent Payment Routing: By analyzing transaction characteristics — including currency, location, payment type — BlueSnap routes payments for the highest likelihood of approval. If, for some reason, the payment is declined, BlueSnap can fail it over, giving businesses a chance to recapture sales.
Local Card Acquiring: Local card acquiring processes cross-border payments as if they were local by routing the transaction to an acquiring bank in the same geography as the shopper’s card. This not only improves authorization rates but also eliminates the additional 1% to 2% in avoidable cross-border fees that are charged on top of regular interchange fees.
Level 2/3 data processing: Advanced data processing requires additional information to further confirm the security and accuracy of each transaction. This measure helps secure lower costs per transaction and ensures you capture every possible payment, putting more money back into your business and less toward covering fees.
Payment optimization benefits your customers, too. They expect their payments to be approved upon submission, and facing a declined payment loses the current sale as well as repeat business from the customer.
One Payment Gateway to Meet All Your Needs
Too often, payments become overly complex because businesses have to work with three to four payment vendors to offer all their customers the right payments experience. This strategy isn’t just a hassle that creates a lot of headaches — it’s also risky: one slight change to any of those integrations can lead to compliance issues, lower authorization rates, increased checkout abandonment, and a host of other challenges.
Luckily for BigCommerce users, it doesn’t have to be that way.
When you choose BlueSnap for your payments, you get one pre-integrated provider that can meet all your payment needs without having to set up multiple accounts — everything is built in, including industry-leading fraud detection solutions and other value-added services. This not only eliminates operational and technical headaches but also enables you to easily and quickly generate transaction reports for everywhere you sell. Access to a single source of real-time data makes reconciliation easy and helps you identify trends, rectify missed opportunities and strengthen your company’s overall performance through better insights and comprehensive reporting.
Together, BigCommerce and BlueSnap work together to give businesses powerful, efficient and optimized payments. Ready to make BlueSnap your BigCommerce payment gateway? Speak with one of our payment experts today.
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