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For many retailers, the holidays are crucial for meeting annual revenue goals. So we asked business leaders if they are ready for Black Friday and Cyber Monday.

As you can see from the results below, only about a third had finalized their plans some time ago and, as of November 1st, 42% are still preparing for these key shopping days.

Is your business ready for Black Friday and Cyber Monday?

Where do you see yourself on this spectrum?

Whether you’re tying the bow on your seasonal offerings or haven’t fully planned them yet, you can still take action for a retail holiday season that’s merry, bright and profitable. These Resources can help:

Get the Holiday eCommerce eBook!

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