Increase Sales & Reduce Checkout Abandonment with BlueSnap for Shopware

Expanding your eCommerce business globally should be an efficient process – not riddled with setbacks. Frequently, merchants run into payment roadblocks, encountering failed transactions, checkout abandonment and high cross-border fees. But BlueSnap’s payment optimization tools, embedded in our seamless Shopware integration can help combat these challenges.

Using Shopware as your eCommerce storefront can provide tremendous value for your business. Combining your storefront with a payment provider that can help tap into global resources can help you significantly differentiate your offering. You can connect your Shopware storefront to BlueSnap with ease – no custom development work or lengthy integration steps required – and instantly gain access to global payment capabilities. With BlueSnap’s integrated payment platform, your Shopware storefront can take advantage of payment optimization tools to help your business increase revenue and meet the demands of shoppers.

Let’s discuss how optimizing payments for your business can help your business handle the complexities of selling cross-border, avoid unnecessary fees, and more.

Increase Authorization Rates

Growing your sales and accepting payments no matter where your customers are located should not be complicated. With BlueSnap’s Intelligent Payment Routing, our smart payment routing engine automatically analyzes buyer characteristics – such as currency, issuing country and payment type – to route the payment to the bank most likely to approve that specific transaction. This minimizes declines and maximizes revenue gains, growing your sales.

In addition, we offer features such as 3D Secure and tokenization & encryption to keep shopping easy and cardholder data secure. 3DS provides insight into pertinent details about your shoppers in real time to help reduce unauthorized use of cards and protects merchants and issuers from exposure to fraud. And our tokenization – whether one-time or multi-use tokens – safely store customer details to enable repeat customers to check out quickly and securely, while allowing new customers to shop with confidence.

Reduce Checkout Abandonment with Global Payment Orchestration

If you want to grow your global customer base, your storefront should be able to accept payments from customers no matter where they’re located. By integrating your Shopware store to BlueSnap’s Global Payment Orchestration Platform, you can accept preferred global payment types and currencies, reducing the potential for checkout abandonment. You’ll be able to accept payments all over the world, reaching more shoppers and increasing your revenue.

Offer a Localized Payments Experience

You don’t need to work with multiple payment gateways to successfully approve transactions for customers located in varying regions. With BlueSnap, you receive a single account with global payment types and currencies included to offer your customers a localized shopping experience. This will help to reduce cart abandonment and create an efficient checkout process. Plus, we’re connected to a network of global acquiring banks to increase your authorization rates and reduce the fees associated with processing payments from another region. You can even access all your transaction data through one set of unified reports.

Simplify Cross-Border Payments with a Single Account

Every business can have one account with BlueSnap. That one account gives you access to a global acquiring network, Intelligent Payment Routing and consolidated reporting. Once integrated to BlueSnap, there’s no additional coding if you want to expand cross-border. We make it easy for you to accept payments and reduce development costs to maximize sales.

We know payments can quickly become a complex problem, and the provider you choose can impact your transaction approval rates, checkout abandonment, your ability to maintain global payments compliance and more. That’s why we’ve built our payment gateway integration with Shopware with you in mind. We want to reduce the challenges you face when integrating payments into your storefront.

By choosing BlueSnap as your Shopware payment gateway, you have everything you need pre-built. There is no need for additional accounts to support all your countries or payment types. Our multi-currency payment platform alleviates the burden of reconciling multiple accounts by pulling all your payment data into a single, comprehensive report to help you understand your business better. And our Payments Experts will work with you to help develop the right solution for your business to help you achieve your payment goals.

Contact a Payments Expert today to learn how a Shopware-BlueSnap integration can help your business reach more customers and close more sales.

Frequently Asked Questions

What is payment optimization?

Payment optimization is the process of improving how payments are routed and processed to increase approval rates, reduce costs, and enhance the user payment experience.

What is local card acquiring?

Local card acquiring is when the acquiring bank and issuing bank are both in the same region. Using local card acquiring whenever possible reduces fees and increases authorization rates. 

What is payment orchestration?

Payment orchestration is the back-end management of the full payment process from start to finish. A payment orchestration platform simplifies the complexities of payments, giving companies full control to manage payments, allowing for differences by country, by product, by issuer and more.

What is BlueSnap?

BlueSnap helps businesses accept global payments a better way. Our All-in-One Payment Orchestration Platform is designed to increase sales and reduce costs for all businesses accepting payments.

BlueSnap supports payments across all geographies through multiple sales channels such as online and mobile sales, marketplaces, subscriptions, invoice payments and manual orders through a virtual terminal.

And for businesses looking for embedded payments, we offer white-labeled payments for platforms with automated underwriting and onboarding that supports marketplaces and split payments.

With one integration and contract, businesses can sell in over 200 geographies with access to local acquiring in 45+ countries, 110+ currencies and 100+ global payment types, including popular eWallets, automated accounts receivable, world-class fraud protection and chargeback management, built-in solutions for regulation and tax compliance, and unified global reporting to help businesses grow.

How do I integrate with BlueSnap?

We have flexible integration options that work for web and mobile. If you are building your own custom payment pages or apps, you can use our APIs, hosted payment fields and/or hosted payment pages.  And with integrations to the software platforms and shopping carts you already use, you can start processing payments immediately. Learn more here.

Which payment methods are available to my customers?

We offer over 100 currencies and over 100 payment types. Credit cards, mobile wallets, PayPal, e-Check/ACH, local bank transfer, and SEPA Direct Debit are just a few of the many payment types BlueSnap supports.

Who can use BlueSnap?

Merchants around the world can use BlueSnap to accept payments in 200 geographies with BlueSnap local acquiring in 47.